COPY TO WRITE HOME ABOUT
Case Study: TOUCHNOTE
Email copy | Print copy | Web copy | Blogging | App copy | Video copy
TouchNote is the world’s most popular postcard-sending app.
Since 2008 they’ve helped to send over 15 million postcards worldwide.
client brief
Create copy with a clear, and distinct voice, ensuring brand tone of voice is reflected across all platforms
Work with directors, the wider design team and marketing to achieve consistency across all copy
Create an editorial guideline framework for future internal copywriters and external agencies
Interpret over 200 copywriting briefs to reflect project requirements
TV AD COPY, VOICEOVER SCRIPTS, VIDEO copy

Email campaign copy
“Steph is not just an incredible copywriter who’s able to produce great quality copy, following brand guidelines, the deadline for the project and any channel limitation or variation required.
What sets her apart is her dedication, her ability to prioritise based on the wider business requirements and to think outside the box.”